Welcome to the wonderful world of Shobikān.

The Shobikān brand is an offbeat fusion of East Asian and West African contemporary fashion and lifestyle, under the creative direction of Esther Oyelese. As a luxury brand, Shobikān creates cutting-edge, minimalist designs and creative works which derive inspiration from commonalities between Japanese art, language, culture, and select African traditions.

The label is revolutionizing the African fashion and lifestyle industry by fusing the very best of African and Oriental art in all its beauty, strength and complex-simplicity to promote a new aesthetic revolution – the “Afro-Orient” Movement. Exclusivity, minimalist designs, and art-inspired luxury products are nestled at the heart of what this label represents. Shobikān does not only honour the cultures which it promotes, it brings them to a place of transcendence.